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Sebastopol, CA, August 9, 2011—O'Reilly's Tools of Change for Publishing Conference will take a 4D look at publishing February 13-15, 2012 at the Marriott Marquis in New York City. Focusing on data, design, and development, TOC New York will provide a wide range of content to cover the innovations rocking every aspect of the art, craft, and business of publishing in the 21st century.

Conference chairs Kat Meyer and Joe Wikert invite proposals on topics including, but not limited to:

• Digital book design for screens, including touch functionality
• Best practices for sales and marketing in app marketplaces
• Metadata, metadata, and more metadata
• Innovative business models
• Selling into the global marketplace
• The implications of mobile
• The growing importance of strong branding in a global digital world
• Authoring and editing tools
• Search
• Cloud storage
• ePub
• HTML5 for publishers
• Open Publishing
• Games as books; books as games
• Digitization tools

Proposals will be accepted through August 29, 2011. For a full list of topics and more information, see:
http://www.toccon.com/toc2012/public/cfp/174

Early registration for TOC will open in October.

See media coverage, keynote videos, speaker presentation files, and photos from TOC 2011:
http://www.toccon.com/toc2011/public/content/news-coverage

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Want to speak at #toccon? Submit a proposal: http://oreil.ly/rd0DC0

Every Book Is a Startup The New Business of Publishing by Todd Sattersten Every Book Is a Startup provides a roadmap for publishing professionals interested in bringing a fresh, entrepreneurial approach to the business of book publishing, based on techniques proven effective in the world of tech startups. This book shows you how to apply tech industry concepts such as customer development, validated learning, and pivots to create publishing business practices that are agile, flexible, and highly profitable.

Sneak Peek - BookRiff, LiquidText, and MagAppZine 10am PT, Thursday, August 25, 2011 Register now: http://oreillynet.com/pub/e/1996 Presented by: Paul Canetti, Rochelle Grayson Sneak Peeks are a TOC webcast series featuring a behind-the-scenes look at publishing start-ups and their products. This is the second SneakPeek webcast and includes presentations from BookRiff, LiquidText, and MagAppZine.

Digital Bookmaking Tools Roundup #2 10am PT, Thursday, September 29, 2011 Presented by: Peter Meyers Register now: http://oreillynet.com/pub/e/1997 Back by popular demand, in a second look at Digital Bookmaking Tools, author and book futurist Pete Meyers explores the existing options for creating digital books. Bring your questions and join in the discussion about what's best, what's easiest to use, and what's worth putting in your book-building toolkit.

About O'Reilly

O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

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