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Stephan M. Spencer

http://twitter.com/sspencer

Madison, Wisconsin

SEO expert, author, columnist, professional speaker

Areas of Expertise:

  • SEO / search engine optimization
  • ecommerce
  • search engine marketing
  • consulting
  • speaking
  • training

Biography

Stephan M. Spencer, Stephan Spencer is founder and President of the highly-respected SEO firm Netconcepts. Clients include Discovery Channel, HSN, AOL, CNET, and SuperPages.com, to name a few. He is inventor of Netconcepts' automated, pay-for-performance SEO technology platform GravityStream which powers the natural search channel for online retailers such as Cabela's and Northern Tool. Stephan is a regular contributor to Search Engine Land, Multichannel Merchant, Practical Ecommerce and MarketingProfs, among others. Stephan is a sought-after conference presenter who's spoken on SEO at hundreds of events across the globe for organizations such as O'Reilly/TechWeb, the DMA, the AMA, Shop.org, Internet Retailer, SMX, IncisiveMedia (Search Engine Strategies), PubCon, ECMOD, IQPC and IIR. Stephan is an avid blogger. He blogs primarily on his own blog, Stephan Spencer's Scatterings. But his posts can also be found on Searchlight (part of the CNET Blog Network), Shop.org Blog, Natural Search Blog, BusinessBlogConsulting.com, MarketingProfs Daily Fix, Changes For Good, and Google, I Suggest....

Books

The Art of SEO The Art of SEO
by Eric Enge , Stephan M. Spencer , Rand Fishkin , Jessie Stricchiola
October 2009
Print: $44.99
Ebook: $35.99

Blog

Stephan M.'s blog posts are hosted at:
http://www.stephanspencer.com

VIDEO: Learn from Shoemoney, my daughter, Duane and Steve (oh, and me too!) how to monetize your blog

October 04 2009

I'm in NYC for SMX East which starts tomorrow and I'm really looking forward it. But I'm also gearing up for Blog World Expo in a couple weeks. That's because my daughter Chloe Spencer, the Neopets blogger, is going to be speaking there on a panel called "Are You Getting… read more

The Intersection of Social Media and SEO

October 02 2009

I just got off the panel on The Future of Search at Search Engine Strategies San Jose. There was a bit of discussion about social media and whether SEO will still be relevant if users are spending their online time inside of social networks like Facebook and YouTube. The consensus… read more

Creating a Buzz-worthy Blog Contest in 7 Easy Steps

September 17 2009

One way to bait for links is a blog contest. If you do the contest right, even the most un-sexy of products (like stationery) can become sexy, creating a buzz that can drive a torrent of search traffic to your virtual doorstep. Consider for example the contest we (Netconcepts) dreamed… read more

EXCLUSIVE: Interview with David Allen

September 12 2009

http://www.marketingspeak.com/audio/david-allen-interview.mp3I had the distinct pleasure of interviewing David Allen a little while back. David's the author of the best-selling book Getting Things Done, and he's the creator of the stress-free productivity methodology known as "GTD". I'm a big fan of David's, and of GTD. I've written a few articles on… read more

VIDEO: The Search Industry in 2014

September 12 2009

You've read my speculatations on the Future of Search. Now wouldn't you like to watch me speculate on the future? I know you do! So here's the WebProNews interview of me from last month at SES San Jose, where I recap some of what I spoke about in my Future… read more

Future of Search

August 14 2009

I spoke on The Future of Search on Tuesday at Search Engine Strategies San Jose. It was a fun panel. Not only did I get to pontificate (which I love to do), but I also got to be really 'out there' -- not my typical presentation style, which is typically… read more

Hiring a Link Builder

August 12 2009

As a blogger I can't tell you how many spammy link requests from "link builders" that I get on an ongoing basis. It's just way too many. You certainly don't want to hire the kind of link building firm that sends out such spam link requests using cheap third-world labor.… read more
Stephan M. Spencer