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Ethan Watrall is an Assistant Professor at Matrix: The Center for Humane Arts, Letters & Social Sciences Online, an Assistant Professor in the Department of Telecommunication, Information Studies, and Media, and an Adjunct Assistant Professor in the Department of History at Michigan State University. In addition, Ethan is a Principal Investigator in the Games for Entertainment & Learning Lab, and co- founder of both the undergraduate Specialization and Game Design Development and the MA in Serious Game Design at Michigan State University. Ethan teaches in a wide variety of areas including cultural heritage informatics, user centered & user experience design, game design, serious game design, game studies, and ancient Egyptian social history & archaeology. In addition to a wide variety of academic papers & conference presentations, Ethan has written a number of books on interactive design & web design. When heʼs not being professorial, heʼs a world class comic book nerd (Killowog is so his favorite Green Lantern), a sci-fi dork (heʼll argue to the grave that Tom Baker is the best Doctor ever), and an avid player of all sorts of games (digital, board, and tabletop). Ethanʼs digital alterego can be found at Captain Primate.