Jill Dyché is a partner and co-founder of Baseline Consulting, a technology and management consulting firm specializing in data integration and business analytics. She is an internationally recognized lecturer and writer on the business value of technology. Jill provides expertise in the areas of data management, CRM, master data management, and data governance, and has helped companies like Verizon, American Express, and Charles Schwab develop their customer information strategies. Her work has been featured in the Wall Street Journal, The Chicago Tribune, CIO Magazine, and Newsweek.com. She is the author of e-Data (Addison Wesley) and The CRM Handbook (Addison Wesley), the best-seller on the topic. Jill's latest book, Customer Data Integration: Reaching a Single Version of the Truth (Wiley) was co-authored by Baseline Partner Evan Levy.