In a medium known for jargon and doublespeak, Shauna Wright has made it her mission to create clear, powerful voices for her clients and messages for her products. She's skilled at creating on-target, memorable messages and leaving an impression that is positive, friendly, and stronger than steel. Throughout her career she’s worked with clients such as Tom Peters, Showtime, AOL, FedEx, Viking Range, Nokia, Hilton Hotels, and Cellular South. She speaks and writes within and without the industry regularly and is the author of the book Don't Get Burned on eBay: How to Avoid Scams and Escape Bad Deals, published by O'Reilly Media in 2006.