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Spencer Critchley

Biography

Spencer Critchley is the Managing Director of Boots Road Communications, which provides communications consulting, production and media buying services in all media. Recent clients include Obama for America (pro bono press and new media work), Congressman Sam Farr, D-Carmel (web, radio advertising); California Assemblymember Anna Caballero, D-28th District (TV & radio production, media buys) and Salinas, California Mayor Dennis Donohue (campaign communications director).

Spencer is an award-winning producer, writer and composer with experience in digital media, film, broadcasting and the music business. He has directed creative groups or led audio production at BeVocal, Beatnik, Silicon Graphics, Silicon Gaming and CCC/Viacom. Among the projects he has worked on are web content for David Bowie, Moby, Britney Spears and Yahoo!, the redesign of BeVocal's voice applications interfaces, the multiple award-winning Choosing Success CDROM for CCC, the SGI/Time Warner/ATT interactive TV system, and he has also served as a freelance writer/broadcaster for the Canadian Broadcasting Corporation, National Public Radio and others, winning awards for investigative journalism. Spencer has been a composer/producer for Warner-Chappell Music, and was composer and director of audio post production for the Emmy-winning documentary film "Blink". He is the founder of The Desert Mothers, a "virtual rock band" based at http://thedesertmothers.com.

Articles

Blog

Recent Posts | All Posts

Top Drupal Gotchas: "Access Denied" and Permissions Problems

October 31 2009

The Drupal Content Management System keeps getting better and better. But the learning curve is still steep and the interface is still tricky - even after working with it for several years, some gotchas keep tripping me up. That tells... read more

We Need to Teach Visual Critical Thinking

March 16 2009

I was just looking at yet another vacuous presentation graphic, this one purporting to illustrate the SMART test for defining objectives. It looked something like this: This is of course rubbish. Infographics guru Edward Tufte would object strenuously to its... read more

Taming an Airport Express WDS Network

March 14 2009

Apple earns enough goodwill with its usually beautiful design and usability that every now and then it gets away with murder. Case in point: the Airport Express. I recognize that many people are happy with their AE's. I've found that... read more

Dawn of the Software Comedian

March 06 2009

Microsoft Songsmith, designed to be a software aide for musical composition, has instead proved to be a great tool for comedy, as early adopters have exploited its bent for generating hilariously inappropriate accompaniments to famous artists' vocal tracks. This is... read more

More Creativity in a Can: When Thomas Dolby Met the Rhinestone Cowboy

March 04 2009

Microsoft Songsmith has been stuck in my mind lately like, well, a bad song (follow that link at your own risk). It's got me reflecting about the long trend towards using music technology to increase productivity, but not creativity. And... read more

Creativity in a Can

February 10 2009

For me, what's wrong with Songsmith is not that it's so uncool. It's what's wrong (though maybe not so egregiously) with a lot of music technology: the underlying premise that productivity is an absolute good. read more

Does Brainstorming Actually Work?

December 11 2008

It's a staple of corporate retreats: gather staff, whip out the flip chart and announce that "there are no bad ideas". Many attendees just groan inwardly. Are they just cynics, or are they onto something? Apparently several studies back up the Dilberts of the world, at least to an extent.… read more

Good Job, or Good Work?

November 19 2008

Creativity is a good thing. But I think we sometimes fall into the habit of thinking it's the only good thing. Not happy in your job? You probably need more opportunities to be creative. Not happy in your personal life? If you could just express yourself more, you'd feel better.… read more

Esession Version 2: Online Recording, Now More Collaborative

April 06 2008

A little while ago I wrote an article about my experience using esession.com, a web-based "virtual recording studio". Esession struck me as having a very well-integrated collection of professional features. Now comes esession.com Version 2, and it looks like it's going to be better - largely by incorporating more non-professional… read more

All You Need to Know about Creativity, in 48 Pages

September 20 2007

When I worked in Silicon Valley, I realized after a short while that a big part of my job as a manager amounted to finding ways to help people be creative. After all, if you have a collection of very... read more

Wonkosphere: Political Reputation - or at Least Buzz - Management

September 19 2007

It’s early days, but just like the record industry, American democracy is being taken apart and rebuilt by digital technology and the web. Why should ONLamp readers care? Many of you will be designing and building our new democracy. Several trends are converging to make this possible and, I think, inevitable.… read more

More Political Reputation-Management: The Truth-o-Meter

August 28 2007

Following my recent post about a color-coded reputation management system* for politicians (indicating their truthfulness by the color used to display their names on web pages), I came across Politifact and its Truth-o-Meter. Politifact is a project of the St. Petersburg Times and Congressional Quarterly that will “analyze the [presidential] candidates’… read more

Flow Award Nominee: FrameForge 3D Studio 2

August 20 2007

Recently I needed to develop a storyboard in a hurry for a TV commercial. Problem: I can't draw. Solution: FrameForge 3D Studio 2, a pre-visualization tool popular with film & TV directors. Unexpected extra: Flow! I loved working with this... read more

Proposal: A Politicians' Reputation Management System

August 20 2007

News of University of California Santa Cruz computer scientist Luca de Alfaro’s Wikipedia trust-coloring system revived - and improved - an idea I’ve been playing with: automated reputation-management for politicians. The idea is to make the concept of honor meaningful again, by creating new social rewards and penalties for behavior… read more

The Missing Drupal Manual: "Pro Drupal Development"

May 21 2007

Drupal, one of the leading open source content management systems, is amazing. The more I learn about it the more impressed I am by the depth of thought (and amount of work) that’s gone into making it so powerful and flexible. But, thanks to its complexity and to the large gaps… read more

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Spencer Critchley