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Hi. I’m Michael Brewer. You may remember me from such articles as Dissecting Dot Mac and Dot Mac Reloaded. It’s that time of the year again for many people — Dot Mac renewal time. Dot Mac has been mature for long enough that there really isn’t much to warrant another article over. However, there is one pernicious detail that will probably be the key reason people decide not to renew this year.
It’s Google. How does Google affect Dot Mac? As you all know, Google has started giving away 1 GB mailboxes with its new Gmail service. Yahoo has followed suit and now gives away 100 MB of mail storage and for $20 a year will give you 2 GB. How much does Apple sell for $100 a year? 15 Megabytes. As you can see Apple is behind the times. Now, I know that Apple doesn’t place ads into the messages like Gmail and Yahoo (even on the paid account), but they’re considerably behind and need to step up their storage somewhat.
I’d like to see Apple provide 500 MB mailboxes and up the iDisk storage to 200 MB. That’d give Dot Mac subscribers 700 MB total allocated space, and I know it’d take a long while for me to even break 50% of that mail storage quota. This would also be a good way to get Dot Mac users to be almost guaranteed locks as Tiger customers. That much storage coupled with Spotlight would be insanely great. And it’d persuade me to renew this year. Otherwise, I’m not sure Dot Mac is worth it.
Do you plan to renew your Dot Mac subscription this year?