Apple not only has better style, but also more functionalities, and is actually cheaper than Dell - at least in the long run.

All Mac models (including the $799 eMac and the $999 iBook) are of high quality and come with virtually everything that most people ever want, a cheap Dell most likely requires lots of costly updates over time. Up till now, the only thing that the Wintel platform is good at is the raw CPU speed, but that advantage has just been destroyed by the G5. Now the dual 2 GHz G5 Power Mac costs only $3000, and the dual 3 GHz Xeon Dell is $4000, there is really no reason for anyone to prefer Dell to Apple other than out of prejudice or ignorance.

And don't forget that Macs do last much longer than Wintel PCs. I bought my 400 MHz iMac about 4 years ago for £1000, and my boss paid £1500 for a 600 MHz P3 Dell. While my iMac has USB, FireWire and wireless, none of which were available to his Dell at the time. Over the years, the only thing I added to the iMac was 512 MB RAM, and it feels as good as a new machine and gets faster with each new version of Mac OS X, while he had spent lots of money on a new CPU, new hard drive, new GPU, and a few other things, but the machine was still a crappy old Dell and eventually ended up in his garage last year when he bough a new computer.

With the combination of Mac OS X and the G5, there is really nothing that can prevent Apple from gaining more market share, particularly within the geek community. Apparently, 50% of laptops in JavaOne 2003 were Apple PowerBooks, and mostly the old Titanium models. Can you imagine how many people would buy G5 PowerBooks?