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Book:   Deliver First Class Web Sites
Subject:   Pass these arguments to your buildSuccessfulWebsite() method!
Date:   2007-09-05 16:10:35
From:   tedfitzpatrick
Rating:  StarStarStarStarStar

"Deliver First Class Websites: 101 Essential Checklists", by Shirley Kaiser, is a book that provides a complete overview of the many arguments to pass to your buildSuccessfulWebsite() method. Kaiser lists and explains the best practices in the three major components that must coalesce to produce web
sites: management, content, and technology. Her management how-to's highlight project fundamentals -- research, logistics of budgeting, marketing, and testing -- and project leadership -- goal definition, scheduling, communication. Websites exist for their content and functionality, and Kaiser instructs on the elements of good website style: making sites usable through proper information architecture, concise writing style, and effective color and graphics. Technology makes websites happen,
and Shirley details the requisite knowledge in this area. She covers the best types of code to use, and the best ways to use it. She explains content management systems, accessibility for the disabled, file optimization, and search engine optimization. If you're a webmaster, "Deliver First Class Web Sites" is a must-read.