advertisement

Weblog:   Microsoft To Become a Big-Time Spyware Vendor?
Subject:   knowing and serving customers
Date:   2005-07-06 08:28:45
From:   gillmore
On the surface, Claria seems to be higly involved in online market research, including online user analytics. They also have products dealing with search logic, browser security, and an e-wallet (remember Microsoft's attempt?)


http://www.claria.com/products/software/


As Microsoft moves forward with their own AntiSpyware software and their Trustworthy Computing initiative (which was/is much more than a slogan), it doesn't seem unreasonable that Claria has people and products that Miscrosoft can use to make its existing products better.


Microsoft is just as much a marketing company as a software company. The many people I've met fromh both their Redmond and Silicon Valley locations are honestly interested in knowing their customers and providing products and services that meet their needs and are willing to pay for.
-->