Apparently you are unaware that I consider "Stop Energy" to be a positive thing, an indicator that people are actually thinking about what they're doing.

As for 'stick forever with the messy thing we now call "Web"?', you might note that I mentioned the Internet several times - it doesn't all have to be the Web all the time. If you don't like the Web, do something else, and let those of us who like the Web have the Web.